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Your CRM + Breakthrough:
A System of Record,
Plus a System of Learning
The path to growth is hidden in your calls. Breakthrough uncovers it for you. Your CRM tells it where every deal stands, and gets back better notes and smarter agents. Works with HubSpot, Salesforce, Pipedrive and Zoho CRM.
Record vs. learning
Your Calls Hold the Raw Intelligence. Breakthrough Turns It Into Learning.
Your CRM
Your system of record.
Your CRM holds the accounts, contacts, deals and stages your team tracks, and runs the workflows and reports built on them.
- Accounts, deals and stages
- Notes reps type in, deal by deal
- Workflows, reports and forecasts
Breakthrough
Your system of learning.
Breakthrough distills every call into what your team has learned, keeps it current, and gives every agent just the context it needs.
- Learning from every call, across your org
- Curated as every call comes in
- Context for every agent, in Claude, ChatGPT or your CRM
By playbook, we mean what your team has learned about winning: your positioning, buyers, objections and competitors, kept current from every call. Not a script. Not a sequence.
Side by side
What Breakthrough Adds to Your CRM
Your CRM records your deals. Breakthrough learns from them.
Your CRM
Breakthrough
Destination for intelligence
Where finished records land, for reporting across deals.
Source of intelligence
Where your team's know-how comes from, for the reps and agents doing the work.
Records
Accounts, contacts, deals, stages.
Your playbook
What wins across your team: positioning, objections, competitors, buyer language.
What reps type in
The why rarely makes it into a field.
What was actually said
Distilled from every call, with the context and relationships kept.
One deal at a time
Notes sit on a single account or opportunity.
Your whole organization
Learnings and methods that apply across every deal, by role, persona and industry.
Ages in place
Old notes stay as written. Nothing keeps them current.
Curated with every call
New learning merged into your playbook, one-offs dropped, every change traced to its call.
Plays and scripts
Fixed rules and scripts that run the same way every time.
A learning guide
It keeps changing as your team learns, so agents can help even when every deal goes differently.
Built to store
Its AI works from records, notes and the guides someone writes and maintains.
Built to distill
Every call distilled, checked for quality and merged into your playbook, automatically.
Your rules and agents
The automations your team has built.
Makes them smarter
Gives the agents in your CRM your playbook: the exact context they need, richer than any field, in fewer tokens.
Your CRM tells you where every deal stands. Breakthrough tells your team, and every agent, what's working.
Better together
Every Workflow in Your CRM Gets Smarter
Deal context sharpens the guidance
Your AI sees each deal's stage and details from your CRM, so its guidance fits where the deal is. Stage changes are logged automatically.
Notes back to your CRM
Send post-call notes to the right contact, company or deal in your CRM, in one click.
Feeds your CRM's own AI
Through our MCP connector, Breakthrough gives your CRM's AI the same distilled playbook. We've tested it with HubSpot Breeze.
Integrations
Works With HubSpot, Salesforce, Pipedrive and Zoho CRM
HubSpot
Matches your HubSpot contacts and companies, reads the linked deal’s stage, amount and history, and sends notes to a contact, company or deal in one click.
Salesforce
Matches your Salesforce contacts and accounts, reads the opportunity’s stage, amount, close date and stage history, and sends notes in one click.
Pipedrive
Links your Pipedrive people and organizations, reads each deal’s stage and pipeline, and sends notes in one click.
Zoho CRM
Matches your Zoho CRM contacts and accounts, reads each deal’s stage, and sends notes in one click. One connection covers your whole company.
“AI is being fed all of this information, but it doesn't have a good way to organize it and keep it relevant and useful for you. The results I get from Breakthrough are better than what I get from just Claude by itself.”
Andy Dubickas · VP Strategic Partnerships, Measured
FAQ
Your CRM and Breakthrough, Answered
Reveal the path to growth hidden in your calls
Connect your calls and your CRM, and your team starts learning from every deal.
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