How is this different from what I can do with ChatGPT?

ChatGPT requires you to feed it all the context it needs and build careful prompts to pull what you need out of it. Working with it is repetitive, tedious and time consuming. While it will learn from your past interactions, it has no a-priori knowledge of your company, value proposition or marketing narratives. As your company changes you need to keep providing ChatGPT with new context. With Breakthrough, you still have all the capability of ChatGPT but the product comes to you making it far easier to use and generate high quality results in seconds. We already know your context, we stay up to date as things change and we integrate with all your important data sources that are needed to build strong narratives. Breakthrough is built for full-funnel sales teams and the marketing organization that support them.

How is this different from conversation intelligence tools like Gong and Clari?

Conversation Intelligence platform are complementary to what we are doing. While those platforms will help you understand what happened in a call, we look across calls and map them to your persona and industry taxonomies automatically to build a messaging model for your company. We also deeply understand your company, product, brand guidelines, something CI tools don't go deep in. We then allow full-funnel sales teams to build on-brand, bespoke content they need across the sales cycle in seconds.

How is this different from what I can do with my CRM (Salesforce, Hubspot)

CRM systems are primarily build to capture data in a structured way to enable reporting, forecasting and exec insight generation. We view that as complementary to Breakthrough which is an unstructured AI native platform focused on building an ever-learning source of truth for B2B messaging. Our primary use cases are strategy and sales related content creation, not reporting and analytics.

Can I use this for prospecting use cases?

Yes you can! Breakthrough has been designed for highly tailored, deeply researched prospecting intended for full-funnel sales teams. While we can and do build tailored messaging for prospecting and integrate with platforms like Outreach and Apollo, Breakthrough is not designed for SDRs doing large volume email prospecting.

How do you ensure my data is protected and kept secure?

We run in a completely secure cloud instance where we segregate the data of each customer from any other. We do not use your data for any purpose except to help Breakthrough learn and perform better for you. Your data is not used for training Breakthrough models or commingled with other customer data.

How much does this cost? Do you offer a trial?

Our pricing varies based on need. Please contact us for details (via the Request Access button). For qualified companies, we do offer a 2 week free trial.

How can I trust an AI powered system to provide quality outputs?

Breakthrough helps you build trust in 3 ways: a) You can fully customize how Breakthrough builds outputs, imposing your brand guidelines/language and any other preferences and inputs b) Breakthrough has self-evaluation mechanisms to minimize hallucination and other inaccuracies c) Breakthrough is not intended to replace human involvement - our goal is to reduce a task that would otherwise take 1 hour to a task that now takes 3 mins, not zero mins.

How much time and resource do I need to invest to implement Breakthrough?

You can be fully up and running with Breakthrough in less than 15 minutes. Configuring Breakthrough to work exactly the way you want is an investment of an additional 1-2 hours. After that Breakthrough keeps learning and improving the more you use it.